Your PR outreach, running every day. Not just launch week.
HE4RD continuously pitches journalists, podcasts, newsletters and expert-source requests on your behalf. Every pitch is drafted for the specific person receiving it, and a human approves every single email before it is sent.
Most founders do PR in bursts. Coverage compounds when you never stop.
A launch gets you one week of attention. HE4RD treats every product update, data point and opinion you hold as a reason to be in front of the right journalist, podcast host or newsletter editor, week after week.
Journalists and press
Story angles matched to each reporter's beat and recent coverage, not spray-and-pray press releases.
Podcasts and newsletters
Guest slots and expert quotes in the shows and inboxes your buyers already trust.
Expert-source requests
Fast, useful answers to journalist requests on HARO-style platforms, in your name.
AI does the legwork. A human signs off every email.
HE4RD is a system developed by MarGen, the AI visibility agency. The system finds the opportunity, matches the right outlet and drafts the pitch. A human reviews and approves every email before Emily, our outreach manager, sends it. Nothing goes out on autopilot.
Find the reason
A launch, a milestone, a strong opinion, a journalist actively asking for sources. The system spots the moment.
Match the person
Each opportunity is scored against a curated database of journalists, hosts and editors by beat, outlet and history.
Pitch, human-approved
A short, specific pitch is drafted for that one person, reviewed by a human, then sent and tracked to placement.
Built for founders who would rather build
You give us your story, your voice and your no-go list once. From then on, your only job is a short weekly check-in. HE4RD handles the rest: the research, the drafting, the follow-ups and the record of every placement earned.
Founding beta: a small number of founder slots
HE4RD is onboarding a hand-picked group of SaaS and AI founders. Every pitch is reviewed by a human before it goes anywhere, and you see everything we send on your behalf.